Ellie Dickinson

#28

SME Marketing Manager · Purple | B CorpTM

C · Maybe52Enriched📊 260521 - Claude Design

Notes / score reasoning

Ellie is an SME Marketing Manager at Purple (an AI/IT services company, 51-200 employees), which fits the company profile well — B2B tech with likely design output needs. However, 'SME Marketing Manager' suggests mid-level seniority without clear budget ownership or team leadership, placing her in the borderline C tier rather than a confirmed senior buyer.

Person

[email protected]

https://www.linkedin.com/in/ellie-dickinson-953393b6

Job Title

SME Marketing Manager

Email Type

work

Company

Name

Purple | B CorpTM

Website

https://purple.ai/

Industry

B2B SaaS

Raw enrichment payload

Show JSON

{
  "person": {
    "title": "SME Marketing Manager",
    "country": "United Kingdom",
    "headline": "SME Marketing Manager at Purple | Owning the SMB Funnel | Demand Gen, Pipeline Growth & GTM",
    "language": "English",
    "linkedin": "https://www.linkedin.com/in/ellie-dickinson-953393b6",
    "full_name": "Ellie Dickinson",
    "last_name": "Dickinson",
    "email_type": "work",
    "first_name": "Ellie",
    "country_raw": "United Kingdom",
    "organization": "Purple | B Corp"
  },
  "company": {
    "city": "Manchester Area, United Kingdom",
    "name": "Purple | B CorpTM",
    "tags": [
      "B2B",
      "AI",
      "SMB",
      "Scale-up",
      "Marketing"
    ],
    "domain": "purple.ai",
    "country": "United Kingdom",
    "website": "https://purple.ai/",
    "industry": "B2B SaaS",
    "linkedin": "https://www.linkedin.com/company/2702879",
    "description": "We exist to transform everyday places into smart spaces that enhance the customer experience. We focus on ensuring that everyone gets the best possible experience when exploring the world around them, whether they be watching the home game, taking a trip to the museum, or out for the weekly grocery shop.",
    "industry_raw": "IT Services and IT Consulting",
    "employee_size": "51-200 employees"
  },
  "_icp_match": {
    "tier": "C",
    "icp_id": "f6050ac6-2c26-4475-8115-3d5c4d69ca64",
    "method": "claude_evaluation",
    "icp_name": "B2B Marketing/Brand Decision-Maker",
    "matched_at": "2026-05-22T15:16:13.632Z"
  },
  "_enrichment": {
    "provider": "clay",
    "enriched_at": "2026-05-22T15:16:09.044Z"
  }
}

Lead meta

Created

22.05.2026, 15:16

Lead ID

afa468f5-d519-4fae-a523-e4f85e98002d

Display ID

#28

Source

📊 260521 - Claude Design

Touch history (1)

Touch received via 📊 260521 - Claude Design

22.05.26, 15:16

Show payload

{
  "Email": "[email protected]",
  "Company": "Purple",
  "Country": "UK (Bury, England)",
  "Website": "https://www.purple.ai",
  "ICP Tier": "B",
  "Industry": "Guest WiFi / WiFi analytics SaaS",
  "Full Name": "Ellie Dickinson",
  "ICP Notes": "Senior buyer at B2B SaaS (Purple) — Magier direct-inbound prospect.",
  "Job Title": "SMB Marketing Manager",
  "Last Name": "Dickinson",
  "Seniority": "Mid",
  "Email Type": "COMPANY_EMAIL",
  "First Name": "Ellie",
  "UTM Medium": "",
  "UTM Source": "",
  "Lead Status": "Hot — primary outreach",
  "Ad Placement": "",
  "Email Domain": "purple.ai",
  "Signup Count": "1",
  "UTM Campaign": "",
  "Employee Size": "51-250",
  "Job Description": "SMB Marketing Manager at Purple (B2B SaaS for guest-WiFi + analytics) driving loyalty and revenue plays for small-business customers.",
  "ICP Score (0-10)": "7",
  "Signup Timestamp": "2026-05-06T16:53:04.234Z",
  "LinkedIn (Person)": "https://www.linkedin.com/in/ellie-dickinson-953393b6/",
  "LinkedIn (Company)": "https://www.linkedin.com/company/purple-wifi"
}