Notes / score reasoning
Alina is an individual-contributor Digital Designer at an advertising/creative agency (adslab.de), which makes her both an IC designer with no indicated budget authority and part of a competitor agency — two hard anti-fit signals. No senior leadership title, no marketing budget ownership, and the company itself is a design/ads agency rather than a buyer of design subscription services.
Person
Email
Job Title
Digitaldesigner
Email Type
work
Company
Name
Website
Industry
Agency / Creative Services
Tags
B2BService businessDACH
Employees
11-50 employees
Country
Germany
Raw enrichment payload
Show JSONHide JSON
{
"person": {
"title": "Digitaldesigner",
"country": "Germany",
"headline": "Digital Designer",
"linkedin": "https://www.linkedin.com/in/alina-m-3857ba1b5/",
"full_name": "Alina M.",
"last_name": "Meyer",
"email_type": "work",
"first_name": "Alina",
"country_raw": "DE",
"organization": "adslab"
},
"company": {
"city": "Berlin, Deutschland",
"name": "adslab",
"tags": [
"B2B",
"Service business",
"DACH"
],
"domain": "adslab.de",
"country": "Germany",
"revenue": "1M-5M",
"website": "https://www.adslab.de",
"industry": "Agency / Creative Services",
"linkedin": "https://www.linkedin.com/company/daniellevitan/",
"description": "Wir bauen E-Commerce-Wachstum nicht über mehr Reichweite, mehr Creatives oder höhere Budgets.\nWir bauen es über Klarheit.\n\nKlarheit darüber,\n• wie viel ein Neukunde wirklich kosten darf\n• was Wachstum tatsächlich profitabel macht\n• und warum Paid Social oft gut aussieht, aber trotzdem nicht skaliert\n\nadslab ist kein klassischer Performance-Dienstleister.\nWir arbeiten wie ein Labor: Hypothesen, Tests, Signale, Entscheidungen.\n\nUnser Fokus liegt auf Profit Marketing – der Verbindung aus\n• Economic Control (Unit Economics, Break-Even, Ziel-CAC)\n• Market Reality (echte Marktforschung statt Bauchgefühl)\n• Scalable Execution (Paid Social & Creatives als System)\n\nDas bedeutet konkret:\nWir starten keine Ads ohne klares Profit-Ziel.\nWir optimieren nicht auf isolierte Metriken wie ROAS oder CTR.\nUnd wir bauen keine Kampagnenstrukturen, die den Algorithmus behindern.\n\nStattdessen entwickeln wir\n• fundierte Creative-Strategien aus Markt- und Nutzerrealität\n• einfache, skalierbare Kampagnen-Setups\n• und eine saubere Entscheidungslogik, die Wachstum planbar macht\n\nWir arbeiten mit E-Commerce-Brands und Scale-ups,\ndie Paid Social nicht als Experiment sehen,\nsondern als strategischen Wachstumskanal.\n\nKein „mehr Ads“.\nKein „bessere Creatives hoffen“.\nSondern strukturierte Entscheidungen, die Umsatz und Profit bewegen.\n\nWenn Wachstum zur Verantwortung wird,\nbraucht Marketing ein System.\n\nGenau daran arbeiten wir.",
"industry_raw": "Advertising Services",
"employee_size": "11-50 employees"
},
"_icp_match": {
"tier": "E",
"icp_id": null,
"method": "claude_evaluation",
"icp_name": null,
"matched_at": "2026-05-22T15:16:15.817Z"
},
"_enrichment": {
"provider": "clay",
"enriched_at": "2026-05-22T15:16:11.331Z"
}
}Lead meta
Created
22.05.2026, 15:16
Lead ID
5a97dd32-18cf-49a6-9d88-e6e4afc5dd52
Display ID
#175
Source
📊 260521 - Claude Design
Touch history (1)
- Touch received via 📊 260521 - Claude Design22.05.26, 15:16
Show payloadHide payload
{ "Email": "[email protected]", "Company": "adslab", "Country": "Berlin, Germany", "Website": "https://www.adslab.de", "ICP Tier": "C", "Industry": "Ad-Tech / Performance Marketing Agency", "Full Name": "Alina Meyer", "ICP Notes": "At adslab (German performance/social-ads agency for e-com brands, 11-50, Berlin). Mid role at small ad-tech agency.", "Job Title": "adslab team member", "Last Name": "Meyer", "Seniority": "Mid", "Email Type": "COMPANY_EMAIL", "First Name": "Alina", "UTM Medium": "", "UTM Source": "", "Lead Status": "Warm — secondary", "Ad Placement": "https://www.magier.com/book-demo?ref=magiclibrary.co", "Email Domain": "adslab.de", "Signup Count": "1", "UTM Campaign": "", "Employee Size": "11-50", "Job Description": "Works at adslab, a German performance/social-ads agency building Meta/TikTok/LinkedIn campaigns for e-commerce brands", "ICP Score (0-10)": "5", "Signup Timestamp": "2026-05-21T07:55:27.894Z", "LinkedIn (Person)": "https://www.linkedin.com/in/alina-m-3857ba1b5/", "LinkedIn (Company)": "https://de.linkedin.com/company/adslabgermany" }